{"id":378,"date":"2019-12-01T08:24:32","date_gmt":"2019-12-01T13:24:32","guid":{"rendered":"https:\/\/beyondphilosophy.com\/?page_id=378"},"modified":"2023-10-19T18:33:12","modified_gmt":"2023-10-19T22:33:12","slug":"books","status":"publish","type":"page","link":"https:\/\/beyondphilosophy.com\/books\/","title":{"rendered":"Customer Experience Bookstore"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2023\/06\/books-header-2.jpg&#8221; title_text=&#8221;books-header-2&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;-81px||-120px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Red Hat Text|700|||||||&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;55px&#8221; text_line_height=&#8221;1.3em&#8221; header_font=&#8221;Red Hat Text|700|||||||&#8221; header_font_size=&#8221;55px&#8221; header_line_height=&#8221;1.2em&#8221; background_enable_image=&#8221;off&#8221; min_height=&#8221;62.6px&#8221; custom_margin=&#8221;-160px|||100px|false|false&#8221; text_text_shadow_style=&#8221;preset1&#8243; header_text_shadow_style=&#8221;preset1&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"text-align: left;\"><strong><span style=\"color: #ffffff;\">Best Selling Books on Customer Experience<\/span><\/strong><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;28px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][lwp_divi_breadcrumbs font_icon=&#8221;&#x35;||divi||400&#8243; link_color=&#8221;#FFFFFF&#8221; separator_color=&#8221;#f6a01d&#8221; current_text_color=&#8221;#f6a01d&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; module_font=&#8221;Red Hat Text|300|||||||&#8221; module_font_size=&#8221;15px&#8221; background_color=&#8221;#000000&#8243; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px|||10%|false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/lwp_divi_breadcrumbs][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|on|on&#8221; admin_label=&#8221;mobile header&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#501b5f&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; 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header_font=&#8221;Red Hat Text|600|||||||&#8221; header_text_align=&#8221;left&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_font_size=&#8221;32px&#8221; background_color=&#8221;#501b5f&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;32px||32px||false|false&#8221; text_text_shadow_style=&#8221;preset1&#8243; header_text_shadow_style=&#8221;preset1&#8243; global_colors_info=&#8221;{}&#8221;]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IiIsImFmdGVyIjoiIn19@[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][lwp_divi_breadcrumbs font_icon=&#8221;&#x35;||divi||400&#8243; link_color=&#8221;#FFFFFF&#8221; separator_color=&#8221;#f6a01d&#8221; current_text_color=&#8221;#f6a01d&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; module_font=&#8221;Red Hat Text|300|||||||&#8221; module_font_size=&#8221;15px&#8221; background_color=&#8221;#000000&#8243; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px|||10%|false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/lwp_divi_breadcrumbs][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; custom_css_main_element=&#8221;font-size: 19px;&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<iframe loading=\"lazy\" src=\"https:\/\/player.zype.com\/embed\/587d3d85f273a31010028829.html?app_key=1tl23YLfvgelv1w3dqkfBMBjqY1vSnNt9b0d-W0yeVcIo7LmvOuzRX8TYvzpvkKe&amp;autoplay=false\" width=\"720\"  height=\"395\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\"><strong>THE INTUITIVE CUSTOMER<\/strong><\/h3>\n<p style=\"text-align: center;\"><strong>7 imperatives for moving your CX to the next level<\/strong><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">The authors Shaw and Hamilton explore the reasons organizations are struggling to improve their Customer measures and are witnessing the plateauing of loyalty scores like Net Promoter\u00ae.<br \/>For Shaw and Hamilton, the answer is simple: you need to understand the intuitions that drive your Customers\u2019 Behavior at an emotional, subconscious and psychological level. This book describes where Behavioral Economics meets CX in an easy to understand and practical way.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2016\/06\/The-Intuitive-Customer-Final.jpg&#8221; alt=&#8221;The Intuitive Customer book by Colin Shaw&#8221; title_text=&#8221;The-Intuitive-Customer book by Colin Shaw&#8221; show_bottom_space=&#8221;off&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_button button_url=&#8221;https:\/\/www.amazon.com\/Intuitive-Customer-Imperatives-Moving-Experience\/dp\/1137534281\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Buy Now&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;30px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#f6a01d&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div style=\"padding: 12px; border: 1px solid #a179ac;\">\n<p style=\"font-size: smaller;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2023\/03\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>An engrossing book that helps you improve the overall <a href=\"https:\/\/beyondphilosophy.com\/customer-experience\/\">customer experience<\/a><\/strong><\/p>\n<p style=\"font-size: small;\">By Jurek Leonon April 15, 2018 \/\/ Format: Hardcover|<a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/RX5WCICHM6LEZ\/ref=cm_cr_dp_d_rvw_ttl?ie=UTF8&amp;ASIN=1137534281\" rel=\"nofollow noopener\" target=\"_blank\">Verified Purchase<\/a><\/p>\n<p style=\"font-size: smaller;\"><em>This book gave me a better grasp of why customers do things even when they don\u2019t know themselves. It also helps in getting a better understanding of how customer behaviour is affected by the subconscious. And importantly it gives the reader advice on how to turn this understanding into action.<\/em><\/p>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_css_main_element=&#8221;font-size: 19px;&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2022\/08\/big-miss.jpg&#8221; title_text=&#8221;big-miss&#8221; admin_label=&#8221;Image&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_button button_url=&#8221;https:\/\/www.amazon.com\/Big-Miss-Organizations-Overlook-Emotions-ebook\/dp\/B09SNQ33HC&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Buy Now&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#f6a01d&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\">THE BIG MISS<\/h3>\n<p style=\"text-align: center;\"><strong>How Organizations Overlook the Value of Emotions<\/strong><\/p>\n<p>In The Big Miss: How Businesses Overlook the Value of Emotions, <a href=\"https:\/\/beyondphilosophy.com\/our-team\/zhecho-dobrev\/\"><strong>Zhecho Dobrev<\/strong><\/a> reveals how organizations are frequently deceived by customers and fail to act on what they fail to notice\u2013thus are missing the biggest driver of profitable customer behavior!<\/p>\n<p>What are the emotional and subconscious drivers behind your customers\u2019 behavior? Do you have a science and data-based strategy to drive this in the direction you want?<\/p>\n<p>In The Big Miss: How Businesses Overlook the Value of Emotions, Zhecho Dobrev reveals how organizations are frequently deceived by customers and fail to act on what they fail to notice\u2013thus are missing the biggest driver of profitable customer behavior! His extensive research shows that emotions are the key drivers of customer behavior, yet few organizations have a strategy to evoke specific emotions based on science and data. Does yours?<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_css_main_element=&#8221;font-size: 19px;&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2019\/06\/4.jpg&#8221; alt=&#8221;HAPPY EMPLOYEES MAKE HAPPY CUSTOMERS book by colin shaw&#8221; title_text=&#8221;4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_button button_url=&#8221;https:\/\/www.amazon.com\/Happy-Employees-Make-Customers-Engagement-ebook\/dp\/B07S95LLSG&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Buy Now&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#f6a01d&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\">HAPPY EMPLOYEES MAKE HAPPY CUSTOMERS<\/h3>\n<p><strong>How To Build Great Employee Engagement To Create a Great Customer Experience<\/strong><br \/>\nHappy Employees Make Happy Customers describes what it takes to evoke the proper emotions from employees so they can deliver outstanding customer experience. Colin Shaw discusses why the employee experience matters, how to hire the right employees and what to look for in the people you bring on board. He reviews the significance of training and maintaining the employee experience. Shaw also covers the employee\u2019s responsibility in the relationship and how leadership can foster the proper environment for success. Finally, he shares examples of companies that promote an environment conducive to employee engagement and retention\u2014and those that don\u2019t.<\/p>\n<p>Shaw illustrates his ideas with examples from headlines and stories from his career to give these concepts life. With his natural storytelling style and focus on practicality, Happy Employees Make Happy Customers helps organizations take their employee experience to the next level and elevate their customer experience along with it.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_css_main_element=&#8221;font-size: 19px;&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2018\/10\/Hidden-customer-ebook-cover-small.png&#8221; alt=&#8221;Unlocking the Hidden customer experience ebook by coline shaw&#8221; title_text=&#8221;Hidden customer &#8211; ebook cover-small&#8221; show_bottom_space=&#8221;off&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_button button_url=&#8221;https:\/\/www.amazon.com\/Unlocking-Hidden-Customer-Experience-Remarkable-ebook\/dp\/B00S7DAXD6\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Buy Now&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#f6a01d&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\">UNLOCKING THE HIDDEN CUSTOMER EXPERIENCE<\/h3>\n<p><strong>Short Stories of Remarkable Practices to Ensure Success<\/strong><br \/>\nColin Shaw\u2019s new eBook, \u201cUnlocking the Hidden Customer Experience: Short Stories of Remarkable Practices that Ensure Success\u201d explores both the philosophy behind great Customer Experience and the best (and worst) real-world examples of them. As the founder and CEO of Beyond Philosophy and author of four best-selling books on Customer Experience, Shaw uses his expertise to point out where today\u2019s companies are using their Customer Experience to foster an environment conducive to <a href=\"https:\/\/beyondphilosophy.com\/customer-experience\/customer-loyalty\/\">Customer loyalty<\/a> and retention\u2014and where they aren\u2019t[\/et_pb_text][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div style=\"padding: 12px; border: 1px solid #a179ac;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2023\/03\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>Outstanding insights into CX<\/strong><br \/>\n<small>By Anthony Bannisteron October 1, 2016<\/small><br \/>\n<small>Format: Kindle Version|<a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/RM8XLTDV3HREL\/ref=cm_cr_srp_d_rvw_ttl?ie=UTF8&amp;ASIN=B00S7DAXD6\" rel=\"nofollow noopener\" target=\"_blank\">Verified Purchase<\/a><\/small><br \/>\n<small>Five stars because this book clearly explains, with examples, how important CX is as a differentiator for a business in today&#8217;s globalised market and what needs to be considered as one looks to begin making CX improvements in a company. I feel primed and ready to read Colins other books on the topic.<\/small><\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_css_main_element=&#8221;font-size: 19px;&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2014\/09\/Building-Great-CX-Facing-Left.png&#8221; alt=&#8221;Building Great Customer Experiences by Beyond Philosophy&#8221; title_text=&#8221;Building Great Customer Experiences by Beyond Philosophy&#8221; show_bottom_space=&#8221;off&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_button button_url=&#8221;http:\/\/www.amazon.com\/Building-Great-Customer-Experiences-Revised\/dp\/1403939497\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Buy Now&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#f6a01d&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_button button_url=&#8221;https:\/\/www.youtube.com\/watch?v=cR6Pc4rJSLA&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Watch Video&#8221; button_alignment=&#8221;center&#8221; module_class=&#8221;popmake-29409&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#6c2a7f&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\">BUILDING GREAT CUSTOMER EXPERIENCES<\/h3>\n<p>This is an updated edition of the bestselling book by Colin Shaw and John Ivens about building and delivering great customer experiences\u2013something far too many companies neglect. The authors show that physical execution and emotional impact of customer experiences may ultimately determine customer satisfaction and loyalty, as well as the commercial success of companies and brands.[\/et_pb_text][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div style=\"padding: 12px; border: 1px solid #a179ac;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2023\/03\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>Easy to Read and Understand<\/strong><br \/>\n<small>By Terri Livelyon March 19, 2014<\/small><br \/>\n<small>Format: Hardcover|<a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/R24DE23SYLI0CU\/ref=cm_cr_srp_d_rvw_rvwer?ie=UTF8&amp;ASIN=1403939497&amp;reviewerType=avp_only_reviews&amp;pageNumber=1\" rel=\"nofollow noopener\" target=\"_blank\">Verified Purchase<\/a><\/small><br \/>\n<small>I originally bought this book because it was part of the set and to be honest, I read it last. But what I found is that the book was easy to read and understand. I like how Colin Shaw uses real-world examples of his work to help you get the concepts he is explaining. I think that if you are looking at a way to improve your customer experience you can&#8217;t go wrong with this book.<\/small><\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_css_main_element=&#8221;font-size: 19px;&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2018\/08\/DNA-of-CX-Facing-Left.png&#8221; alt=&#8221;Building Great Customer Experiences by Beyond Philosophy&#8221; title_text=&#8221;DNA of CX Facing Left&#8221; show_bottom_space=&#8221;off&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_button button_url=&#8221;http:\/\/www.amazon.com\/DNA-Customer-Experience-Emotions-Drive\/dp\/0230500005\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Buy Now&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#f6a01d&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_button button_url=&#8221;https:\/\/www.youtube.com\/watch?v=BGgIO7OCxBA&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Watch Video&#8221; button_alignment=&#8221;center&#8221; module_class=&#8221;popmake-29418&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#6c2a7f&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\">THE DNA OF CUSTOMER EXPERIENCE<\/h3>\n<p>Show me the money! This is the frantic cry of the \u201cold guard\u201d of senior executives as they desperately struggle to deal with commoditizing markets, the loss of their differentiator and the inevitable impact on profitability. At the same time, the new breed of enlightened, customer-focused executives knowingly smile, seeing the answer is simple: focus on the customer rather than the organization, provide customers with an emotionally engaging experience, and the rest will take care of itself. Read More.[\/et_pb_text][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div style=\"padding: 12px; border: 1px solid #ccb1d3;\">\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2023\/03\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>An awesome book, its a MUST to read it<\/strong><\/p>\n<p><small>By Ivan Biolleyon March 3, 2017<\/small><\/p>\n<p><a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/R438KGNRA6NHA\/ref=cm_cr_arp_d_rvw_ttl?ie=UTF8&amp;ASIN=0230500005\" rel=\"nofollow noopener\" target=\"_blank\"><small>Verified Purchase<\/small><\/a><\/p>\n<p><small>An awesome book, its a MUST to read it, you will really learn how to evoke emotions that create or destroy value.<\/small><\/p>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_css_main_element=&#8221;font-size: 19px;&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2014\/09\/CX-Future-Facing-Left.png&#8221; alt=&#8221;CX Future Trends and Insights Book&#8221; title_text=&#8221;CX Future Trends and Insights Book&#8221; show_bottom_space=&#8221;off&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_button button_url=&#8221;http:\/\/www.amazon.com\/Customer-Experience-Future-Trends-Insights\/dp\/0230247814\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Buy Now&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#f6a01d&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_button button_url=&#8221;https:\/\/www.youtube.com\/watch?v=NiD2-258XTA&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Watch Video&#8221; button_alignment=&#8221;center&#8221; module_class=&#8221;popmake-29422&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#6c2a7f&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\">FUTURE TRENDS &amp; INSIGHTS OF CUSTOMER EXPERIENCE<\/h3>\n<p>The quality of customer experience has become more important in recent times as businesses struggle to differentiate themselves. But what are the emerging trends that businesses should focus on today? The authors explore the growing trends that progressive businesses need to understand to give themselves a competitive advantage.[\/et_pb_text][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div style=\"padding: 12px; border: 1px solid #ccb1d3;\">\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2023\/03\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>If you want to know about the Customer Experience and where it&#8217;s going, this is your book.<\/strong><\/p>\n<p><small>By Terri Livelyon March 19, 2014<\/small><\/p>\n<p><a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/RZMIWR3VTCKBT\/ref=cm_cr_srp_d_rvw_rvwer?ie=UTF8&amp;ASIN=0230247814&amp;reviewerType=avp_only_reviews&amp;pageNumber=1\" rel=\"nofollow noopener\" target=\"_blank\"><small>Verified Purchase<\/small><\/a><\/p>\n<p><small>Colin Shaw and his team do a great job of helping you understand what is going to be the future of the customer experience.If you want to gain some insight into how you can improve your experience and how important that will be to your organization, then buy this book as well as his others.<\/small><\/p>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;font-size: 19px;&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2014\/09\/Revolutionize-Your-CX-Facing-Left-.png&#8221; alt=&#8221;Revolutionize Your CX Book by Beyond Philosophy&#8221; title_text=&#8221;Revolutionize Your CX Book by Beyond Philosophy&#8221; show_bottom_space=&#8221;off&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_button button_url=&#8221;http:\/\/www.amazon.com\/Revolutionize-Your-Customer-Experience-Colin\/dp\/140393603X\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Buy Now&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#f6a01d&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_button button_url=&#8221;https:\/\/www.youtube.com\/watch?v=ltvC7mkhFxA&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Watch Video&#8221; button_alignment=&#8221;center&#8221; module_class=&#8221;popmake-29424&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;25px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#6c2a7f&#8221; button_font=&#8221;Red Hat Text||||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\">REVOLUTIONIZE YOUR CUSTOMER EXPERIENCE<\/h3>\n<p>In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.[\/et_pb_text][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div style=\"padding: 12px; border: 1px solid #ccb1d3;\">\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2023\/03\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>This book will make you think&#8230;.<\/strong><\/p>\n<p><small>By Colorado Jimon January 31, 2012<\/small><\/p>\n<p><a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/R1H1KGC3R8F3DG\/ref=cm_cr_srp_d_rvw_rvwer?ie=UTF8&amp;ASIN=140393603X&amp;reviewerType=avp_only_reviews&amp;pageNumber=1\" rel=\"nofollow noopener\" target=\"_blank\"><small>Verified Purchase<\/small><\/a><\/p>\n<p><small>Nicely written, it&#8217;s forced me to rethink all of our customer interaction points. The web site does not have all the links\/artifacts listed in the book (and the 2 previous books I purchased after reading this one) but it&#8217;s still very much worth the price.<\/small><\/p>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#501b5f&#8221; min_height=&#8221;359.3px&#8221; custom_margin=&#8221;0px||-62px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#501b5f&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;li{||  margin: 10px 0;||}||a.smallred, a.bigred {||  background: white !important;||  border: 1px solid #fff !important;||  color: #333034 !important;||}||a.small-button, a.icon-button {||  padding: 6px 44px !important;||  font-weight: bold !important;||  font-size: 18px !important;||}&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span style=\"color: #ffffff;\">Let&#8217;s talk&#8230;<\/span><\/h2>\n<p><span style=\"color: #ffffff; font-size: 24px; font-weight: lighter;\">&#8230;about how we can help you with your goals. Schedule a no-cost, no obligation consultation with us today.<\/span><\/p>\n<a href=\"https:\/\/beyondphilosophy.com\/contact\/\" class=\"small-button smallblue\">Contact us now\u00a0\u00a0\u00a0\u00a0<i class=\"fas fa-arrow-right\" style=\"font-size: 18px; color: white;\"><\/i><\/a>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2022\/12\/lets-talk.jpg&#8221; title_text=&#8221;lets-talk&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;7&#8243; width=&#8221;83.3%&#8221; custom_margin=&#8221;||-70vw||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider show_divider=&#8221;off&#8221; _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Top Selling Customer Experience Books by Beyond Philosophy<br \/>\nSee all our top selling customer experience books brought to you by Beyond Philosophy. Global leaders in CX, authors Colin Shaw and Michael Lowenstein.<\/p>\n","protected":false},"author":12,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<p>[vc_row bg_type=\"bg_color\" bg_color_value=\"#efefef\"][vc_column width=\"1\/1\"][vc_row_inner][vc_column_inner width=\"2\/3\"][vc_column_text]<iframe src=\"https:\/\/player.zype.com\/embed\/587d3d85f273a31010028829.html?app_key=1tl23YLfvgelv1w3dqkfBMBjqY1vSnNt9b0d-W0yeVcIo7LmvOuzRX8TYvzpvkKe&autoplay=false\" width=\"720\" height=\"405\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/vc_column_text][heading sub_header=\"7 imperatives for moving your CX to the next level\" header_type=\"h2\"]THE INTUITIVE CUSTOMER[\/heading][vc_column_text]<b><i><\/i><\/b><span style=\"font-weight: 400;\">The authors <a href=\"https:\/\/beyondphilosophy.com\/our-team\/colin-shaw\/\">Shaw<\/a> and <a href=\"https:\/\/beyondphilosophy.com\/our-team\/ryan-hamilton\/\">Hamilton<\/a> explore the reasons organizations are struggling to improve their Customer measures and are witnessing the plateauing of loyalty <a href=\"https:\/\/beyondphilosophy.com\/customer-experience\/NPS-net-promoter-score\/\">scores like Net Promoter\u00ae<\/a>. <\/span><span style=\"font-weight: 400;\">For Shaw and Hamilton, the answer is simple: you need to understand the intuitions that drive your Customers\u2019 Behavior at an emotional, subconscious and psychological level. This book describes where Behavioral Economics meets CX in an easy to understand and practical way.<\/span>[\/vc_column_text][vc_column_text]<\/p><div style=\"padding: 12px; border: 1px solid #a179ac;\"><strong><img class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2018\/08\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>An engrossing book that helps you improve the overall customer experience<\/strong><br \/><small>By Jurek Leonon April 15, 2018<\/small><br \/><small>Format: Hardcover|<a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/RX5WCICHM6LEZ\/ref=cm_cr_dp_d_rvw_ttl?ie=UTF8&ASIN=1137534281\">Verified Purchase<\/a><\/small><br \/><small>This book gave me a better grasp of why customers do things even when they don\u2019t know themselves. It also helps in getting a better understanding of how customer behaviour is affected by the subconscious. And importantly it gives the reader advice on how to turn this understanding into action.<\/small><\/div><p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"1\/3\"][vc_single_image image=\"17026\" size=\"full\" alt=\"The Intuitive Customer Book\" overlay=\"none\" item_link_type=\"item\" link=\"https:\/\/www.amazon.com\/Intuitive-Customer-Imperatives-Moving-Experience\/dp\/1137534281\/\" link_target=\"_blank\" captions_below_link_type=\"no-link\" margin_bottom=\"no-bottom\" onclick=\"custom_link\"][ult_buttons btn_title=\"Buy Now\" btn_link=\"url:https%3A%2F%2Fwww.amazon.com%2FIntuitive-Customer-Imperatives-Moving-Experience%2Fdp%2F1137534281%2F||target:%20_blank|\" btn_align=\"ubtn-center\" btn_size=\"ubtn-custom\" btn_width=\"280\" btn_height=\"60\" btn_title_color=\"#ffffff\" btn_bg_color=\"#f6a01d\" btn_hover=\"ubtn-fade-bg\" btn_bg_color_hover=\"#63007f\" btn_title_color_hover=\"#ffffff\" icon_size=\"32\" btn_icon_pos=\"ubtn-sep-icon-at-left\" btn_font_family=\"font_family:Oswald|font_call:Oswald|variant:regular\" btn_font_size=\"desktop:28px;\" btn_font_style=\"font-weight:normal;font-style:normal;\" el_class=\"fullwidthfix\"][ult_buttons btn_title=\"Undertake self-assessment for a free report on how you compare to our benchmark\" btn_link=\"url:https%3A%2F%2Fbeyondphilosophy.com%2Fintuitive-customer-self-assessment%2F||target:%20_blank|\" btn_align=\"ubtn-center\" btn_size=\"ubtn-custom\" btn_width=\"280\" btn_height=\"60\" btn_padding_left=\"5\" btn_padding_top=\"10\" btn_title_color=\"#ffffff\" btn_bg_color=\"#561c66\" btn_hover=\"ubtn-fade-bg\" btn_bg_color_hover=\"#894f99\" btn_title_color_hover=\"#ffffff\" icon_size=\"32\" btn_icon_pos=\"ubtn-sep-icon-at-left\" btn_font_family=\"font_family:Oswald|font_call:Oswald|variant:regular\" btn_font_size=\"desktop:18px;\" btn_font_style=\"font-weight:normal;font-style:normal;\" el_class=\"fullwidthfix\" css_adv_btn=\".vc_custom_1534606835474{padding-top: 10px !important;padding-right: 5px !important;padding-bottom: 10px !important;padding-left: 5px !important;}\"][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column width=\"1\/1\"][vc_row_inner][vc_column_inner width=\"1\/4\"][vc_single_image image=\"28342\" size=\"full\" alt=\"Happy Employees Make Happy Customers Book\" overlay=\"none\" item_link_type=\"item\" link=\"https:\/\/beyondphilosophy.com\/happy-employees-make-happy-customers-ebook-order-form\/\" link_target=\"_blank\" onclick=\"custom_link\"][ult_buttons btn_title=\"Buy Now\" btn_link=\"url:https%3A%2F%2Fwww.amazon.com%2FBig-Miss-Organizations-Overlook-Emotions-ebook%2Fdp%2FB09SNQ33HC|target:_blank\" btn_size=\"ubtn-custom\" btn_width=\"280\" btn_height=\"60\" btn_title_color=\"#ffffff\" btn_bg_color=\"#f6a01d\" btn_hover=\"ubtn-fade-bg\" btn_bg_color_hover=\"#63007f\" btn_title_color_hover=\"#ffffff\" icon_size=\"32\" btn_icon_pos=\"ubtn-sep-icon-at-left\" btn_font_family=\"font_family:Oswald|font_call:Oswald|variant:regular\" btn_font_size=\"desktop:18px;\" btn_font_style=\"font-weight:normal;font-style:normal;\"][\/vc_column_inner][vc_column_inner width=\"3\/4\"][heading sub_header=\"How Organizations Overlook the Value of Emotions\" header_type=\"h2\"]THE BIG MISS[\/heading][vc_column_text]<\/p><div class=\"a-expander-content a-expander-partial-collapse-content\" aria-expanded=\"false\"><p><span class=\"a-text-bold\">In\u00a0<\/span><span class=\"a-text-bold a-text-italic\">The Big Miss: How Businesses Overlook the Value of Emotions<\/span><span class=\"a-text-bold\">, <strong><a href=\"https:\/\/beyondphilosophy.com\/our-team\/zhecho-dobrev\/\">Zhecho Dobrev<\/a><\/strong> reveals how organizations are frequently deceived by customers and\u00a0<\/span><span class=\"a-text-bold a-text-italic\">fail to act on what they fail to notice<\/span><span class=\"a-text-bold\">\u2013thus are missing the biggest driver of profitable customer behavior!<\/span><\/p><p>What are the emotional and subconscious drivers behind your customers\u2019 behavior? Do you have a science and data-based strategy to drive this in the direction you want?<\/p><p><a href=\"https:\/\/www.amazon.com\/Big-Miss-Organizations-Overlook-Emotions-ebook\/dp\/B09SNQ33HC\"><strong>In\u00a0<\/strong><span class=\"a-text-italic\"><strong>The Big Miss: How Businesses Overlook the Value of Emotions<\/strong><\/span><\/a>, Zhecho Dobrev reveals how organizations are frequently deceived by customers and\u00a0<span class=\"a-text-italic\">fail to act on what they fail to notice<\/span>\u2013<span class=\"a-text-bold\">thus are missing the biggest driver of profitable customer behavior!<\/span>\u00a0His extensive research shows that emotions are the key drivers of customer behavior, yet few organizations have a strategy to evoke specific emotions based on science and data. Does yours?<\/p><\/div><p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][divider background_colour=\"\"][vc_row_inner][vc_column_inner width=\"1\/4\"][vc_single_image image=\"21612\" size=\"full\" alt=\"Happy Employees Make Happy Customers Book\" overlay=\"none\" item_link_type=\"item\" link=\"https:\/\/beyondphilosophy.com\/happy-employees-make-happy-customers-ebook-order-form\/\" link_target=\"_blank\" onclick=\"custom_link\"][ult_buttons btn_title=\"Buy Now\" btn_link=\"url:https%3A%2F%2Fbeyondphilosophy.com%2Fhappy-employees-make-happy-customers-ebook-order-form%2F|||\" btn_size=\"ubtn-custom\" btn_width=\"280\" btn_height=\"60\" btn_title_color=\"#ffffff\" btn_bg_color=\"#f6a01d\" btn_hover=\"ubtn-fade-bg\" btn_bg_color_hover=\"#63007f\" btn_title_color_hover=\"#ffffff\" icon_size=\"32\" btn_icon_pos=\"ubtn-sep-icon-at-left\" btn_font_family=\"font_family:Oswald|font_call:Oswald|variant:regular\" btn_font_size=\"desktop:18px;\" btn_font_style=\"font-weight:normal;font-style:normal;\"][\/vc_column_inner][vc_column_inner width=\"3\/4\"][heading sub_header=\"How To Build Great Employee Engagement To Create a Great Customer Experience\" header_type=\"h2\"]HAPPY EMPLOYEES MAKE HAPPY CUSTOMERS[\/heading][vc_column_text]<a href=\"https:\/\/mailchi.mp\/7074986efbf6\/happy-employees-make-happy-customers\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Happy Employees Make Happy Customers<\/strong><\/a> describes what it takes to evoke the proper emotions from employees so they can deliver outstanding customer experience. Colin Shaw discusses why the employee experience matters, how to hire the right employees and what to look for in the people you bring on board. He reviews the significance of training and maintaining the employee experience. Shaw also covers the employee\u2019s responsibility in the relationship and how leadership can foster the proper environment for success. Finally, he shares examples of companies that promote an environment conducive to employee engagement and retention\u2014and those that don\u2019t.<\/p><p><span style=\"font-weight: 400;\">Shaw illustrates his ideas with examples from headlines and stories from his career to give these concepts life. With his natural storytelling style and focus on practicality, <\/span><a href=\"https:\/\/mailchi.mp\/7074986efbf6\/happy-employees-make-happy-customers\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Happy Employees Make Happy Customers<\/strong><\/a><span style=\"font-weight: 400;\"> helps organizations take their employee experience to the next level and elevate their customer experience along with it. <\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][divider background_colour=\"\"][vc_row_inner][vc_column_inner width=\"1\/4\"][vc_single_image image=\"20708\" size=\"full\" alt=\"Unlocking the Hidden Customer Experience Book\" overlay=\"none\" item_link_type=\"item\" link=\"https:\/\/beyondphilosophy.com\/unlocking-the-hidden-customer-experience-ebook-order-form\/\" link_target=\"_blank\" onclick=\"custom_link\"][ult_buttons btn_title=\"Buy Now\" btn_link=\"url:https%3A%2F%2Fbeyondphilosophy.com%2Funlocking-the-hidden-customer-experience-ebook-order-form%2F|||\" btn_size=\"ubtn-custom\" btn_width=\"280\" btn_height=\"60\" btn_title_color=\"#ffffff\" btn_bg_color=\"#f6a01d\" btn_hover=\"ubtn-fade-bg\" btn_bg_color_hover=\"#63007f\" btn_title_color_hover=\"#ffffff\" icon_size=\"32\" btn_icon_pos=\"ubtn-sep-icon-at-left\" btn_font_family=\"font_family:Oswald|font_call:Oswald|variant:regular\" btn_font_size=\"desktop:18px;\" btn_font_style=\"font-weight:normal;font-style:normal;\"][\/vc_column_inner][vc_column_inner width=\"3\/4\"][heading sub_header=\"Short Stories of Remarkable Practices to Ensure Success\" header_type=\"h2\"]UNLOCKING THE HIDDEN CUSTOMER EXPERIENCE[\/heading][vc_column_text]Colin Shaw\u2019s new eBook, <strong>\u201cUnlocking the Hidden Customer Experience: Short Stories of Remarkable Practices that Ensure Success\u201d<\/strong> explores both the philosophy behind great Customer Experience and the best (and worst) real-world examples of them. As the founder and CEO of Beyond Philosophy and author of four best-selling books on Customer Experience, Shaw uses his expertise to point out where today\u2019s companies are using their Customer Experience to foster an environment conducive to Customer loyalty and retention\u2014and where they aren\u2019t.[\/vc_column_text][vc_column_text]<\/p><div style=\"padding: 12px; border: 1px solid #a179ac;\"><strong><img class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2018\/08\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>Outstanding insights into CX<\/strong><br \/><small>By Anthony Bannisteron October 1, 2016<\/small><br \/><small>Format: Kindle Version|<a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/RM8XLTDV3HREL\/ref=cm_cr_srp_d_rvw_ttl?ie=UTF8&ASIN=B00S7DAXD6\">Verified Purchase<\/a><\/small><br \/><small>Five stars because this book clearly explains, with examples, how important CX is as a differentiator for a business in today's globalised market and what needs to be considered as one looks to begin making CX improvements in a company. I feel primed and ready to read Colins other books on the topic.<\/small><\/div><p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][divider background_colour=\"\"][vc_row_inner][vc_column_inner width=\"1\/4\"][vc_single_image image=\"15599\" size=\"full\" alt=\"Building Great Customer Experiences Book\" overlay=\"none\" item_link_type=\"item\" link=\"http:\/\/www.amazon.com\/Building-Great-Customer-Experiences-Revised\/dp\/1403939497\/ref=ntt_at_ep_dpt_1 _blank\" link_target=\"_blank\" captions_below_link_type=\"no-link\" caption_title=\"Title of Book\" caption_text=\"Caption of book\" margin_bottom=\"no-bottom\" onclick=\"custom_link\"][ult_buttons btn_title=\"Buy Now\" btn_link=\"url:http%3A%2F%2Fwww.amazon.com%2FBuilding-Great-Customer-Experiences-Revised%2Fdp%2F1403939497%2Fref%3Dntt_at_ep_dpt_1||target:%20_blank\" btn_size=\"ubtn-custom\" btn_width=\"280\" btn_height=\"60\" btn_title_color=\"#ffffff\" btn_bg_color=\"#f6a01d\" btn_bg_color_hover=\"#561c66\" btn_title_color_hover=\"#ffffff\" icon_size=\"32\" btn_icon_pos=\"ubtn-sep-icon-at-left\" btn_font_family=\"font_family:Oswald|font_call:Oswald|variant:regular\" btn_font_size=\"desktop:18px;\" btn_font_style=\"font-weight:normal;font-style:normal;\"][\/vc_column_inner][vc_column_inner width=\"3\/4\"][vc_column_text]<\/p><h2 class=\"normal regular no-bordered-header bordered-normal\">Building Great Customer Experiences<\/h2><p>[\/vc_column_text][vc_column_text]This is an updated edition of the bestselling book by Colin Shaw and John Ivens about building and delivering great customer experiences--something far too many companies neglect. The authors show that physical execution and emotional impact of customer experiences may ultimately determine customer satisfaction and loyalty, as well as the commercial success of companies and brands. <a href=\"http:\/\/www.amazon.com\/Building-Great-Customer-Experiences-Revised\/dp\/1403939497\/ref=ntt_at_ep_dpt_1\" target=\"_blank\" rel=\"noopener noreferrer\">Read More.<\/a>[\/vc_column_text][vc_column_text]<\/p><div style=\"padding: 12px; border: 1px solid #a179ac;\"><strong><img class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2018\/08\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>Easy to Read and Understand<\/strong><br \/><small>By Terri Livelyon March 19, 2014<\/small><br \/><small>Format: Hardcover|<a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/R24DE23SYLI0CU\/ref=cm_cr_srp_d_rvw_rvwer?ie=UTF8&ASIN=1403939497&reviewerType=avp_only_reviews&pageNumber=1\">Verified Purchase<\/a><\/small><br \/><small>I originally bought this book because it was part of the set and to be honest, I read it last. But what I found is that the book was easy to read and understand. I like how Colin Shaw uses real-world examples of his work to help you get the concepts he is explaining. I think that if you are looking at a way to improve your customer experience you can't go wrong with this book.<\/small><\/div><p>[\/vc_column_text][ultimate_modal modal_contain=\"ult-youtube\" btn_size=\"lg\" btn_bg_color=\"#6b2a7e\" btn_bg_hover_color=\"#f6a01d\" modal_on_align=\"left\" btn_text=\"Watch Video\" overlay_bg_opacity=\"80\" init_extra_class=\"fixwidth\" img_size=\"80\" btn_txt_color=\"#ffffff\"]<iframe src=\"\/\/www.youtube.com\/embed\/cR6Pc4rJSLA\" width=\"100%\" height=\"150\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/ultimate_modal][\/vc_column_inner][\/vc_row_inner][divider background_colour=\"\"][vc_row_inner][vc_column_inner width=\"1\/4\"][vc_single_image image=\"15605\" size=\"full\" alt=\"The DNA of Customer Experience Book\" overlay=\"none\" item_link_type=\"item\" link=\"http:\/\/www.amazon.com\/DNA-Customer-Experience-Emotions-Drive\/dp\/0230500005\/ref=sr_1_1?ie=UTF8&qid=1321273872&sr=8-1 _blank\" link_target=\"_blank\" margin_bottom=\"no-bottom\" onclick=\"custom_link\"][ult_buttons btn_title=\"Buy Now\" btn_link=\"url:http%3A%2F%2Fwww.amazon.com%2FDNA-Customer-Experience-Emotions-Drive%2Fdp%2F0230500005%2Fref%3Dsr_1_1%3Fie%3DUTF8%26qid%3D1321273872%26sr%3D8-1||target:%20_blank\" btn_size=\"ubtn-custom\" btn_width=\"280\" btn_height=\"60\" btn_title_color=\"#ffffff\" btn_bg_color=\"#f6a01d\" btn_bg_color_hover=\"#561c66\" btn_title_color_hover=\"#ffffff\" icon_size=\"32\" btn_icon_pos=\"ubtn-sep-icon-at-left\" btn_font_family=\"font_family:Oswald|font_call:Oswald|variant:regular\" btn_font_size=\"desktop:18px;\" btn_font_style=\"font-weight:normal;font-style:normal;\"][\/vc_column_inner][vc_column_inner width=\"3\/4\"][vc_column_text]<\/p><h2 class=\"normal regular no-bordered-header bordered-normal\">The DNA of Customer Experience<\/h2><p>[\/vc_column_text][vc_column_text]Show me the money! This is the frantic cry of the \"old guard\" of senior executives as they desperately struggle to deal with commoditizing markets, the loss of their differentiator and the inevitable impact on profitability. At the same time, the new breed of enlightened, customer-focused executives knowingly smile, seeing the answer is simple: focus on the customer rather than the organization, provide customers with an emotionally engaging experience, and the rest will take care of itself.\u00a0<a href=\"http:\/\/www.amazon.com\/DNA-Customer-Experience-Emotions-Drive\/dp\/0230500005\/ref=sr_1_1?ie=UTF8&qid=1321273872&sr=8-1%20_blank\" target=\"_blank\" rel=\"noopener noreferrer\">Read More.<\/a>[\/vc_column_text][vc_column_text]<\/p><div style=\"padding: 12px; border: 1px solid #ccb1d3;\"><p><strong><img class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2018\/08\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>An awesome book, its a MUST to read it<\/strong><\/p><p><small>By Ivan Biolleyon March 3, 2017<\/small><\/p><p><a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/R438KGNRA6NHA\/ref=cm_cr_arp_d_rvw_ttl?ie=UTF8&ASIN=0230500005\"><small>Verified Purchase<\/small><\/a><\/p><p><small>An awesome book, its a MUST to read it, you will really learn how to evoke emotions that create or destroy value.<\/small><\/p><\/div><p>[\/vc_column_text][ultimate_modal modal_contain=\"ult-youtube\" btn_size=\"lg\" btn_bg_color=\"#6b2a7e\" modal_on_align=\"left\" btn_text=\"Watch Video\" overlay_bg_opacity=\"80\" init_extra_class=\"fixwidth\" img_size=\"80\"]<iframe src=\"\/\/www.youtube.com\/embed\/BGgIO7OCxBA\" width=\"100%\" height=\"150\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/ultimate_modal][\/vc_column_inner][\/vc_row_inner][divider background_colour=\"\"][vc_row_inner][vc_column_inner width=\"1\/4\"][vc_single_image image=\"15602\" size=\"full\" alt=\"Future Trends & Insights of Customer Experience Book\" overlay=\"none\" item_link_type=\"item\" link=\"http:\/\/www.amazon.com\/Customer-Experience-Future-Trends-Insights\/dp\/0230247814\/ref=sr_1_1?ie=UTF8&qid=1321242974&sr=8-1 _blank\" margin_bottom=\"no-bottom\" onclick=\"custom_link\"][ult_buttons btn_title=\"Buy Now\" btn_link=\"url:http%3A%2F%2Fwww.amazon.com%2FCustomer-Experience-Future-Trends-Insights%2Fdp%2F0230247814%2Fref%3Dsr_1_1%3Fie%3DUTF8%26qid%3D1321242974%26sr%3D8-1||target:%20_blank\" btn_size=\"ubtn-custom\" btn_width=\"280\" btn_height=\"60\" btn_title_color=\"#ffffff\" btn_bg_color=\"#f6a01d\" btn_bg_color_hover=\"#561c66\" btn_title_color_hover=\"#ffffff\" icon_size=\"32\" btn_icon_pos=\"ubtn-sep-icon-at-left\" btn_font_family=\"font_family:Oswald|font_call:Oswald|variant:regular\" btn_font_size=\"desktop:18px;\" btn_font_style=\"font-weight:normal;font-style:normal;\"][\/vc_column_inner][vc_column_inner width=\"3\/4\"][vc_column_text]<\/p><h2 class=\"normal regular no-bordered-header bordered-normal\">Future Trends & Insights of Customer Experience<\/h2><p>[\/vc_column_text][vc_column_text]The quality of customer experience has become more important in recent times\u00a0as businesses struggle to differentiate themselves. But what are the emerging trends that businesses should focus on today?\u00a0The authors explore the growing trends that progressive businesses need to understand to give themselves a\u00a0competitive advantage.[\/vc_column_text][vc_column_text]<\/p><div style=\"padding: 12px; border: 1px solid #ccb1d3;\"><p><strong><img class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2018\/08\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>If you want to know about the Customer Experience and where it's going, this is your book.<\/strong><\/p><p><small>By Terri Livelyon March 19, 2014<\/small><\/p><p><a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/RZMIWR3VTCKBT\/ref=cm_cr_srp_d_rvw_rvwer?ie=UTF8&ASIN=0230247814&reviewerType=avp_only_reviews&pageNumber=1\"><small>Verified Purchase<\/small><\/a><\/p><p><small>Colin Shaw and his team do a great job of helping you understand what is going to be the future of the customer experience.If you want to gain some insight into how you can improve your experience and how important that will be to your organization, then buy this book as well as his others.<\/small><\/p><\/div><p>[\/vc_column_text][ultimate_modal modal_contain=\"ult-youtube\" btn_size=\"lg\" btn_bg_color=\"#6b2a7e\" btn_text=\"Watch Video\" overlay_bg_opacity=\"80\" init_extra_class=\"fixwidth\" img_size=\"80\"]<iframe src=\"\/\/www.youtube.com\/embed\/NiD2-258XTA\" width=\"100%\" height=\"150\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/ultimate_modal][\/vc_column_inner][\/vc_row_inner][divider background_colour=\"\"][vc_row_inner][vc_column_inner width=\"1\/4\"][vc_single_image image=\"15609\" size=\"full\" alt=\"Revolutionize Your Customer Experience Book\" overlay=\"none\" item_link_type=\"item\" link=\"http:\/\/www.amazon.com\/Revolutionize-Your-Customer-Experience-Colin\/dp\/140393603X\/ref=ntt_at_ep_dpt_3 _blank\" link_target=\"_blank\" margin_bottom=\"no-bottom\" onclick=\"custom_link\"][ult_buttons btn_title=\"Buy Now\" btn_link=\"url:http%3A%2F%2Fwww.amazon.com%2FRevolutionize-Your-Customer-Experience-Colin%2Fdp%2F140393603X%2Fref%3Dntt_at_ep_dpt_3||target:%20_blank\" btn_size=\"ubtn-custom\" btn_width=\"280\" btn_height=\"60\" btn_title_color=\"#ffffff\" btn_bg_color=\"#f6a01d\" btn_bg_color_hover=\"#561c66\" btn_title_color_hover=\"#ffffff\" icon_size=\"32\" btn_icon_pos=\"ubtn-sep-icon-at-left\" btn_font_family=\"font_family:Oswald|font_call:Oswald|variant:regular\" btn_font_size=\"desktop:18px;\" btn_font_style=\"font-weight:normal;font-style:normal;\"][\/vc_column_inner][vc_column_inner width=\"3\/4\"][vc_column_text]<\/p><h2 class=\"normal regular no-bordered-header bordered-normal\">Revolutionize Your Customer Experience<\/h2><p>[\/vc_column_text][vc_column_text]In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.[\/vc_column_text][vc_column_text]<\/p><div style=\"padding: 12px; border: 1px solid #ccb1d3;\"><p><strong><img class=\"starfix alignleft wp-image-19522 size-full\" src=\"https:\/\/beyondphilosophy.com\/wp-content\/uploads\/2018\/08\/small5star.png\" alt=\"5 star review\" width=\"77\" height=\"18\" \/>This book will make you think....<\/strong><\/p><p><small>By Colorado Jimon January 31, 2012<\/small><\/p><p><a href=\"https:\/\/www.amazon.com\/gp\/customer-reviews\/R1H1KGC3R8F3DG\/ref=cm_cr_srp_d_rvw_rvwer?ie=UTF8&ASIN=140393603X&reviewerType=avp_only_reviews&pageNumber=1\"><small>Verified Purchase<\/small><\/a><\/p><p><small>Nicely written, it's forced me to rethink all of our customer interaction points. The web site does not have all the links\/artifacts listed in the book (and the 2 previous books I purchased after reading this one) but it's still very much worth the price.<\/small><\/p><\/div><p>[\/vc_column_text][ultimate_modal modal_contain=\"ult-youtube\" btn_size=\"lg\" btn_bg_color=\"#6b2a7e\" modal_on_align=\"left\" btn_text=\"Watch Video\" overlay_bg_opacity=\"80\" init_extra_class=\"fixwidth\" img_size=\"80\" btn_txt_color=\"#ffffff\"]<iframe src=\"\/\/www.youtube.com\/embed\/ltvC7mkhFxA\" width=\"100%\" height=\"150\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/ultimate_modal][\/vc_column_inner][\/vc_row_inner][divider background_colour=\"\"][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p><p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row swatch=\"swatch-purple-white\"][vc_column width=\"1\/3\"][\/vc_column][vc_column width=\"1\/3\"][ult_buttons btn_title=\"BOOKS BY MICHAEL LOWENSTEIN, THOUGHT LEADERSHIP PRINCIPAL\" btn_link=\"url:https%3A%2F%2Fbeyondphilosophy.com%2Fbooks-by-michael-lowenstein%2F|||\" btn_size=\"ubtn-large\" btn_title_color=\"#ffffff\" btn_bg_color=\"#f6a01d\" btn_hover=\"ubtn-fade-bg\" btn_bg_color_hover=\"#894f99\" btn_title_color_hover=\"#ffffff\" icon_size=\"32\" btn_icon_pos=\"ubtn-sep-icon-at-left\" css_adv_btn=\".vc_custom_1535758381845{margin-top: 20px !important;}\" btn_font_family=\"font_family:Oswald|font_call:Oswald\" btn_font_size=\"desktop:18px;\"][\/vc_column][vc_column width=\"1\/3\"][\/vc_column][\/vc_row]<\/p>","_et_gb_content_width":"","footnotes":""},"class_list":["post-378","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/beyondphilosophy.com\/wp-json\/wp\/v2\/pages\/378","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beyondphilosophy.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/beyondphilosophy.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/beyondphilosophy.com\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/beyondphilosophy.com\/wp-json\/wp\/v2\/comments?post=378"}],"version-history":[{"count":0,"href":"https:\/\/beyondphilosophy.com\/wp-json\/wp\/v2\/pages\/378\/revisions"}],"wp:attachment":[{"href":"https:\/\/beyondphilosophy.com\/wp-json\/wp\/v2\/media?parent=378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}