Author: Colin Shaw<\/p>\n
On the lookout for some key statistics to help build your case for the importance of the customer experience in your organisation?<\/strong><\/p>\n Well, Andy Hanselman has doen a great job rounding up 25 key customer experience statistics from a variety of sources. There are a number of statistics documenting what we all know, a bad experience leads to a decline in your customer base. One of the statistics that did catch my eye was on a brilliant experience, or one that exceeded expectations:<\/p>\n 3. UK customers feel \u2018Customer Service Experiences <\/em>Generally<\/em>\u2026.\u2019<\/p>\n Exceed Expectations \u2013 2%<\/em><\/p>\n According to the American Express Global Customer Service Barometer only 2% of customers feel their experiences generally exceed expectations! Think of the opportunity you have against your competitors to offer an experience that completely blos your customers expectations!<\/p>\n Read the full blog post on 25 Customer Experience Statistics for 2011<\/p>\n